Nele Van Malderen – La Lorraine Bakery Group

Biography

Nele Van Malderen holds a Master degree in Nutrition & Dietetics and a Post Degree in Business Economics, both from the University of Leuven.

She acquired a substantial expertise and experience in marketing, customer care, communication, branding and stakeholder management in the FMCG industry, for Unilever and Danone. She joined the pharmaceutical industry between 2008 and 2014, and held communication functions for Novartis Pharma and Consumer Health, in both Belgian, European and global roles, based in Switzerland.

In 2015 she joined Proximus, the telecom incumbent in Belgium, as Director Group Communications and became strategic advisor to the CEO in 2018. She has been leading the corporate communication strategy for the Group and was responsible for the internal & external communication, media relations and developed a new sustainability and reputation strategy. She was also chairwomen of the Proximus Foundation Board.

Nele Van Malderen joined La Lorraine Bakery Group (LLBG) in 2020, as Chief Communication & Sustainability Officer, responsible for the Group’s Sustainability & Communication strategies. She is member of the LLBG Executive Committee.

Within AIBI, Nele is chairwomen of the Sustainability Expert Group that has prepared the Sustainable Wheat Initiative Europe.